Never Been Promoted Podcast

Shannon Kuykendall: Crafting LinkedIn Mastery - Unleashing the Full Potential

February 22, 2024 Thomas Helfrich Season 1 Episode 23
Never Been Promoted Podcast
Shannon Kuykendall: Crafting LinkedIn Mastery - Unleashing the Full Potential
Never Been Promoted
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Never Been Promoted Podcast with Thomas Helfrich


Shannon Kuykendall, founder of Link Her In, embarked on an entrepreneurial journey that transformed her career and expertise in the digital world. With a unique story of transitioning from a virtual assistant to a LinkedIn expert, Shannon's path is filled with insights into leveraging social media platforms for business growth. Between 2017 and 2019, she explored 22 countries, enriching her global perspective and approach to digital marketing. Shannon specializes in creating standout LinkedIn content and effective lead-generation strategies, steering clear of spammy tactics to ensure genuine engagement and growth. Her technical background in website development and network administration, coupled with her experience in building a successful virtual assistant business, positions her as a leading authority in crafting impactful LinkedIn strategies.


About Shannon Kuykendall:

Shannon Kuykendall is a trailblazer in the digital marketing sphere, specializing in LinkedIn lead generation and content strategy. With a rich background in technical fields and a knack for creating engaging online spaces, she founded Linker to help professionals and businesses stand out on LinkedIn. Shannon's expertise in crafting compelling messages and her innovative approach to lead generation has made her a sought-after consultant. Her mission? To transform LinkedIn profiles into powerful tools for personal branding and business growth, all while fostering genuine connections and avoiding the pitfalls of spammy outreach.


In this episode, Thomas and Shannon Kuykendall discuss:


The Art of LinkedIn: Mastering content creation and lead generation for impactful online presence.
Authentic Networking: Strategies for building meaningful professional relationships on LinkedIn.
Personal Branding on LinkedIn: How to elevate your profile and attract the right opportunities.
Overcoming Challenges: Insights into navigating the ups and downs of entrepreneurship and digital marketing.

Key Takeaways:

Effective LinkedIn Strategy: It's not just about being visible; it's about being valuable to your network.
The Importance of Authenticity: Genuine connections trump quantity every time on LinkedIn.
From VA to LinkedIn Maven: Shannon's journey underscores the power of resilience and innovation in the digital age.

“Your LinkedIn profile is your digital handshake. Make it count." — Shannon Kuykendall


CONNECT WITH SHANNON KUYKENDALL:

Website (Company): https://linkherin.com/

LinkedIn: https://www.linkedin.com/in/shannontkuykendall/



CONNECT WITH THOMAS:

X (Twitter): https://twitter.com/thelfrich | https://twitter.com/nevbeenpromoted
Facebook: https://www.facebook.com/hovienko | https://www.facebook.com/neverbeenpromoted
Website: https://www.neverbeenpromoted.com/
Instagram: https://www.instagram.com/neverbeenpromoted/
YouTube: https://www.youtube.com/@neverbeenpromoted
LinkedIn: https://www.linkedin.com/in/thomashelfrich/
Email: t@instantlyrelevant.com


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Serious about LinkedIn Lead Generation? Stop Guessing what to do on LinkedIn and ignite revenue from relevance with Instantly Relevant Lead System


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InstantlyRelevant.com

Serious about LinkedIn Lead Generation? Stop Guessing what to do on LinkedIn and ignite revenue from relevance with Instantly Relevant Lead System

Introduction and Show Overview
Guest Introduction
Conversation on Authentic Engagement on LinkedIn
Shannon's Entrepreneurial Journey and Lessons Learned
Discussing Strategies for LinkedIn and Business Growth
The Importance of Adapting and Learning in Business
Future Plans and Expanding Income Streams
Valuable Advice for Entrepreneurs Using LinkedIn
Closing Thoughts and Encouragement